Visitors will have a pixel perfect experiencing navigating your site since RWD websites has the following benefits, amongst many others: - Readable text without requiring zoom
- Adequate space for tap targets
- No horizontal scrolling
Websites built with RWD layer, consistently see longer site visits, more page views, and fewer abandoned forms and carts from their visitors.
Google, the #1 search engine in the world, gives higher priority to websites that is RWD, hence increasing the chance of your website being in the top search results.
Maintaining a separate mobile site requires additional testing and support. In contrast, the process of responsive design uses standardized testing methodologies to ensure optimal layout on every screen.
Having a single responsive website rather than separate desktop and mobile versions avoids the issue of duplicate content, which can negatively impact your search ranking.
Ensuring that your responsive website uses modern performance techniques such as caching and responsive image display will help improve your webpage’s loading speed.